DoJiggy-Athon fundraisers are fundraising Campaigns where participants track their efforts and donors pledge per unit of effort. No more paper pledge forms or manually tracking donors down for payment with our software.
How does a DoJiggy-Athon work?
- Donors visit your fundraising page and make their donation to a participant on your Campaign.
- They can pledge to donate a certain amount per each unit of activity completed. For example, they might agree to donate $5 per mile in a jog-a-thon, or $5 per book successfully completed in a read-a-thon. If they prefer, they can also make a flat, one-time donation.
- After the actual Athon event, you’ll enter activity results.
- Once the Campaign is finalized, the donors’ credit cards are automatically charged per unit of activity completed by the participants.
The flexibility of an online Athon
Not only do Athon fundraisers simplify the fundraising process by eliminating a lot of the manual work traditionally involved, but they’re also really flexible in their capabilities.
A DoJiggy-Athon Campaign can:
- Spur competition and excitement by offering prizes for different fundraising efforts
- Involve a single participant performing the activity
- Have peer-to-peer fundraising (to allow more than one participant to raise funds on your Campaign)
When peer to peer fundraising is enabled, each participant and team will receive their own personal fundraising page to share with their network. DoJiggy will calculate the amount raised for each participant and team and display this on their respective pages.
How to promote your Campaign
How to find and share your Campaign URL – To begin making progress towards your fundraising goals, spread the word about your Athon to as many people as possible. Sharing your fundraiser with the greatest number of potential donors increases exposure and may make others more likely to share your cause with people in their network, too. You can share the link to your fundraiser on social media, and send an email to your donors, family, and friends to get the word out.
Promote your Campaign with Text to Donate (Text to Give) – Additionally, our free text-to-give tool is an ideal way to generate donations at live events. It allows you to promote a designated keyword and number so people can text and receive a link to the Campaign on their phone. They can then make a donation at their convenience on their mobile device.
How to turn your fundraiser into a live virtual event – Finally, you can also live-stream your event to allow anyone who can’t attend to still participate. People can watch your event unfolding as it happens on your fundraiser page, which can help to incentivize real-time donations.
Track donor data and get insights
Integrate your account with Google Analytics or Meta Pixel to track donor behavior on your Campaign Pages. Use these insights to pinpoint successful fundraising methods, create targeted ads, and more. Learn more about Google Analytics and Meta Pixel in the following Knowledge Base articles:
DoJiggy-a-thon Parent Help Guide
We’ve created this guide for schools to share with parents of Athon campaigns. It provides directions for signing up participants, sharing a child’s page, making pledges, and entering units. The guide can be downloaded and customized for any group or activity where units of effort are tracked.